The report provides market analysis, information and insights into Mexicos cards and payments market, including:
Current and forecast values for each segment of Mexicos cards and payment market including debit cards, credit cards, prepaid cards and charge cards
Comprehensive analysis of the industrys market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Mexicos cards and payment market
Detailed analysis of the marketing strategies adopted for selling prepaid cards used by various bankers and other institutions in the market
Comprehensive analysis of consumer attitudes and their buying preferences for cards
Competitive landscape of Mexicos cards and payments market
Scope
The debit cards category was the prime driver of growth during the review period recording a CAGR of 13.58% between 2008 and 2012. The highest transaction value during the review period was also reported in the debit cards category, with MXN2.6 trillion (US$213.2 billion) in 2012. In the credit card category, the overall transaction value in 2012 was only MXN471.1 billion (US$38.0 billion). Domestic service provider Carnet is expected to transform the cards market in Mexico during the forecast period. Carnet is issued by Prosa, the company formed by top Mexican banks: HSBC Mexico, Grupo Financiero Banorte SAB, Banco Invex, Grupo Financiero Santander SAB, Grupo Scotiabank and Banjercito. These banks are expected to promote Carnet cards as an alternative to foreign scheme providers such as Visa and Prepaid, which are more costly in terms of processing. The expansion of Prosas ATM network is expected to facilitate their wider use and issuance within Mexico.
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Summary
It provides current values for Mexicos cards and payments market for 2011 and forecast figures for 2016
It details the different macroeconomic, infrastructural, consumer and business drivers affecting Mexicos cards and payments industry
It outlines the current regulatory framework in the industry
It details the marketing strategies used by various bankers and other institutions
It profiles the major banks in Mexicos cards and payments market
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